• According to Dhirtek Business Research, “global customer experience management market by component (solution, services), deployment model (on-premises and cloud-based), enterprise size (small & medium enterprises and large enterprises), industry (automotive, BFSI, healthcare, IT & telecom, media & entertainment, public sector, retail & eCommerce, travel & hospitality, others)” generated revenue of US$ 7.8 billion in 2020 and is expected to reach US$ 14.1 billion by 2025 with a CAGR of 12.6% in the forecast period.
• Based on the region, the customer experience management market segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. North America holds a dominant position in the market in 2020 and expected to remain dominant over the forecast period. Moreover, Asia Pacific expected to grow with the highest CAGR in the forecast period. China, India, and Japan are some of the market-driven countries in this region.
• Based on industry, the automotive industry expected to grow with the highest CAGR during the forecast period. Moreover, the travel & hospitality industry holds the dominating position of the market in 2020 and expected to retain its dominance throughout the forecast period.
• Based on the size of the enterprise, the segment of small and medium-sized enterprises is projected to expand at the fastest CAGR in the forecast period. Also, the large enterprise segment holds a dominant market position in 2020 and expected to remain dominant throughout the forecast period.
• Based on the deployment model, the cloud-based deployment model expected to grow with the highest CAGR during the forecast period. Moreover, the on-premises deployment model holds the dominating position of the market in 2020 and expected to retain its dominance throughout the forecast period.
• The research report provides a detailed analysis of the global market dynamics in customer experience management. Considering 2019 as the base year, the study presents estimated market data for the 2020 to 2025 forecast period.
• The report includes the customer experience management market for various industries across different geographic regions (North America, Europe, Asia Pacific, Middle East & Africa, and Latin America). It also focuses on key developments and threats impacting the market and the vendor landscape.
• The study contains a chapter explaining the impact of COVID 19 on the global market for customer experience management. The study further discusses the key factors, the business environment, and emerging developments in the customer experience management market. The study ends with an overview of the customer experience management providers and provides comprehensive profiles of the key players in the global customer experience management market.

Scope of the report:

Customer Experience Management Market Players:

• Some of the major players of customer experience management market are Adobe Inc., Avaya Inc., InMoment, Inc., IBM Corporation, Medallia Inc., NICE Ltd., Nokia Corporation, Open Text Corporation, Oracle Corporation, SAP SE, SAS Institute Inc, Sitecore, Tech Mahindra Limited, Verint® Systems Inc., Zendesk, Inc. The study also focuses on different business or inorganic market growth strategies through technology advancement, business expansion, alliances and mergers and acquisitions to create disruptive technologies and consumer networks.